Our designs are characterized by clear messaging, helpful navigation, and strong calls-to-action
Your website needs to communicate credibility, trust, and professionalism to your audience. Visitors come to your government site for consistent and timely information regarding your jurisdiction. That information should meet the standards of an authoritative organization. Having a content management system that lets you regularly update notifications, post relevant materials, and explain procedures will allow you to quickly and efficiently communicate information to your online audience, and the members of your community
People need to access your services and information on a regular basis, and often visitors view your website from phones and tablets. Making sure your website is compatible on different devices shows visitors that they can rely on your website information at all times. With mobile compatibility, you can present yourself as a trusted organization, and that will translate positively to your online audience
Government websites is important to people from all sections of the society. Vital information is conveyed through government websites hence the design should easily lead visitors to all the necessary resources. Contact information of representatives, departments, and hotlines should be easy for the public to find. Different documentation, announcements, and assets should be integrated properly into your website’s navigation
As an organization that represents a specific territory, showcasing what makes your region special in an attractive and appealing design is necessary. Demographics, recognizable landmarks, places to visit, local attractions, food and culture, and things to do presented in colours, fonts, and image should be part of the design of your government website so that your audience can easily identify who you are, and the area you represent. Leverage your history to make a website that is just as welcoming as the community you belong to
A flexible design pattern lets you to cater to multiple demographics, while maintaining a sense of familiarity. Categorise important content into sensible segments for your audience, and make large amount of information easier to digest. There should be a balance within your design that communicates your purpose, while maintaining the attention and engagement of visitors
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